How I made $50,000 Teaching Equine Behaviour

http://www.thehorsewatcher.com

Sounds too good to be true 

Well it isn't 

And I am going to explain how you too can increase your business without the expense of adding any more real estate - Horses or extra staff.

I know there is a demand for this kind of knowledge and lesson program

I also know people are willing to pay for this kind of instruction

I know it works because I tested it with real paying clients.

Over the winter I offered 6  “How to think like a horse” workshops

I charged $89 per person for an afternoon class

The smallest class I taught had 8 students and the largest had 30 

most had somewhere in-between

I made between $700  - $2600 

just for talking about what I love  - horses

I made $10,000 and only worked 6 afternoons

I have more workshops Scheduled for 2016  - this is something I can repeat over and over using the same materials and lesson format.

My name is Linda Finstad BHSAI

I guess my greatest claim to fame is that I wrote a book.

The horse watcher  Answers to questions you never knew you had.

In fact this little book took on a life of its own and changed the way I not only view horses but also how I make money.

And its not through book sales believe me. I would need to sell thousands of books just to make a couple of hundred bucks if you will excuse the pun.

But before I get into how this little book changed my life I want to give you some background of who I am and how I got here.

I started riding at age 4 , went through pony club, competed at county level shows on show ponies and hunters. After leaving school I studied at Wrae green equitation centre for 3 years for the British Horse Society teaching exams. 

So armed with my certificates I set out to earn my living as a free lance riding instructor.

What that really meant was I had no job and no barn to teach out of. However I was young and determined and managed to pick up a few private clients.

 I was doing what I loved but barely making ends meet.  Which was OK whilst I was living at home with my parents but certainly wouldn't pay a mortgage.

I totally get - how hard it is to make a good living in the horse industry.

But lets back up a little to the book I wrote The Horse watcher

I thoroughly enjoyed the research as it involved spending hours and hours sitting in fields observing - documenting and photographing horses just being horses.

But the more I observed and discovered the more questions I had so the research took way longer than I first anticipated 2 years in fact.

I also wanted to compare and contrast the natural behaviour of domestic horses with that of their wild cousins to see if man’s influence had changed their natural way of being.

But still I had questions - so I devised a number of equine experiments to help answer them.

 These were fun experiments and no horses were harmed in any way in fact I think the horses quite enjoyed taking part especially in the ones where food was involved.

So I finished the book and  got it published Yea!

However I got to thinking, someone should teach this stuff 

There are plenty of places where you can learn to ride and many barns also teach stable management. 

But very few offer a courses in equine behaviour and communication.

So using my research I put together an introductory

 “How to think like a horse” workshop.

My biggest challenge was to find a way to allow students to discover for themselves the mysteries of equine behaviour in a classroom setting.

I needed a fun way to include all the students and get them involved in the learning process. 

After all no one wants to listen to me drone on about it.

The workshop was a huge success 

In fact many of my students were so intrigued by equine behaviour that they wanted to learn more.

So I created an Advanced equine behaviour class where we would delve deeper into the equine psyche.

I got to thinking

Maybe other riding instructors could also make money using my lesson programs, discovery cards and equine experiments.

If they were presented in such a way

That anyone with a little equine experience and teaching ability could follow and facilitate.

If I could design all the tools you need to teach a lively and challenging equine behaviour program. That can be taught in a classroom ( no need for any horses) 

That allows you to teach large groups of students 

(which means you can make more money) 

I spent 6 months re-designing and expanding on my own workshops to create a full 9 lesson program that other riding instructors can use to increase their business and attracting new clients.

The beauty of teaching equine behaviour is:

It appeals to horse lovers of ALL ages and disciplines.

Topics covered are:

Equine personality

learn mirroring techniques that enable you to communicate with your horse

The secret life of wild horses  - Herd Dynamics

Delving deep into the psyche of natural equine behaviour

The 8 vital signs you need to know 

This information could save your horses life

Understanding equine body language - silent conversations

The secret language of horses is revealed

Imprinting and how foals learn 

How we can use that knowledge to communicate and train baby horses

How to recognize unexpected predators

Is your horse being eaten alive?

How horses self medicate

Learn which herbs and natural grasses heal 

Fun equine experiments that reveal the answers to questions you never knew you had

A set of 8 unique experiments that bring the lesson subject to life

“Is your horse suffering from “Stress” how to recognize the signs”

This lesson looks at stable vices that are the result of stress.

“Seperation anxiety”  equine experiment

Who has heard of “Natural Horsemanship” 

Of course everyone has heard of Natural horsemanship it changed the way many people train their horses.

What started with a few gifted horse whisperers has exploded into a multi million dollar industry supporting trainers, coaches and clinicians  all across the globe.

Natural horsemanship has sparked a burning desire to learn more about what really makes horses tick.

And understand why horses do the things they do.

Equine behaviour and communication is going to be as Big ,

 if not Bigger than The Natural Horsemanship Revolution. 

You can either jump on board right at the beginning or watch from the sidelines as it unfolds.

But Understanding equine behaviour and communication is going to be

 the next BIG Thing

This is not a get rich quick scheme

 It does require some honest hard work 

The good news is the hard work isn't that hard

5 easy steps will get you started

Step 1 Print all the lesson materials, we suggest using card stock and laminating the discovery cards for durability.

Step 2. Read through all the material and familiarize yourself with the lesson format. 

Step 3 Practice,  especially the equine experiments. This way you know exactly how long they take to set up and execute which means no surprises on the day.

Step 4 Schedule your first workshop or lesson program "Just DO It" set the date and commit to it.

Step 5  Attract clients to fill your class using the Marketing Blueprint this is easier than you think.

Unraveling the mysteries of how horses communicate takes horsemanship to a whole different level - Its going to be big.

To purchase the lesson plans and learn more about;

How toMake $50,000 teaching Equine Behaviour 

head on over to

www.TheHorseWatcher.com

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